Title Match

Confrontation of Harmony

Confrontation of Harmony

The Seoul Museum of Art "Title Match" exhibition, which invites senior artists representing the Korean art world and next-generation artists from the 21st century to seek communication between generations. gum nuri, who played a pioneering role in the Korean art world in the 20th century across various art fields, and Hong Jeong pyo, a promising artist who is drawing attention in the 21st century, were invited.

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Designers
Hongsung Kim(Art Director)
Minju Kwon(Designer)
Collaborators
Hyejin Kim(SEMA)
Jaeyeon Chung(SEMA)
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We developed newspaper style logotype, graphic elements(ball, stadium) and artist's portrait to metaphorically express the exhibition.

We designed poster, leaflets, flyers, banners, invitation. And the exhibition catalogue that capture the essence of the two artists.
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